Other differences that matter
Economics of information and other digital services
High fixed costs in compiling the product or service
Low marginal costs value-based pricing strategies, such as bundling information products and providing personalized services
Many ebusinesses could not create adequate ÅevalueÅf
They had to invest large amounts of cash to acquire customers and attempt to become profitable
Customization and personalization are expensive ongoing costs
III. The importance of strategic orientation
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