II. Moving forward: Social trends
The content provider codes and validates information about each item in RSS text file
The file contains static information about your site, plus dynamic information about your content
Register it at the various aggregators
Any site can now grab and display your feed regularly, driving traffic your way
An RSS-aware program (news aggregator ) checks your siteÅfs feeds for changes and displays new items
Update your RSS file, and all the external sites that subscribe to your feed will be automatically updated
| Previous slide | Next slide | Back to first slide | View graphic version |