Who is the market for ecommerce?

The Industry Standard reports that businesses are outspending consumers by a margin of more than 2:1 Business to business ecommerce amounted to 7.4 billion ($US) in 1997 Business to consumer ecommerce totaled 2.9 billion ($US) Source: Zona Research http://www.zonaresearch.com/ The Industry Standard also reports that online grocery sales are expected to top at least $1 billion by the year 2000 Andersen Consulting estimates that the online market for groceries and related expenditures,such as stamps, dry cleaning and film developing, could reach $85 billion by 2007. Source: Cyber Dialogue http://www.cyberdialogue.com/index_4.html